barberell.no
Full brand and digital presence for a Stavanger barbershop — logo, web, photography, and social media.

A barbershop should feel like going somewhere specific, not just somewhere.
The brief
Barberell needed everything: a name, a logo, a website, a webshop, a way to take payments, and a presence across digital channels. The brief was broad, which is usually both the best and worst kind.

The work
- Logo design and visual identity
- Typography system
- Web design and development on Squarespace
- E-commerce setup with Stripe
- Business card design
- Photography
- Content management setup
- Social media and digital advertising advisory
On full-service work
There is a particular satisfaction in being handed an empty namespace and filling it. Every decision reinforces every other decision — the logo informs the typography, the typography informs the photography style, the photography informs how the webshop feels. When it works, it feels inevitable. When it doesn't, you find out quickly.
Barberell worked.